Privacy policy

Last updated: September 19, 2026

ShowFirst is operated by Feedback Footprint LLC, 8734 54th Ave E, Bradenton, FL 34211, United States. This page explains what information ShowFirst collects, how we use it, and who we share it with. It covers both your own account and the homeowners who use the price tools and forms on the sites you build.

What we collect

• Your account. When you sign in with Google, we get your name and email address from your Google profile. We don't ask for or store a password.
• Sites and leads you create. The websites, settings, and price tool rates you build in your account, plus the leads that come in through them.
• Homeowner lead details. When a homeowner uses a price tool or contact form on one of your sites, we collect what they submit — usually a name, email, zip code, and their answers to the price tool's questions. That information is delivered to you, the site owner, so you can follow up. We don't use it for anything else, and we don't contact the homeowner ourselves.

How we use it

We use your account info to run your dashboard, build and host your sites, run your price tools, deliver the leads your sites collect, and reach you about your account. We do not sell your data or a homeowner's data to anyone, for any reason.

Cookies

We use one cookie to keep you signed in (a session cookie). It's required for the dashboard to work and isn't used to track you across other sites. We don't use advertising or analytics-tracking cookies.

Who else sees it

We share data only with the outside services that make the product work, and only as much as each one needs to do its job:

• Google — for signing you in.
• Cloudflare — for hosting your dashboard and sites.
• Resend — to deliver lead notification and account emails.
• OpenAI — to generate site copy and images when you build or edit a site.
• Our text message provider — to send the lead alerts and review request texts you turn on.

None of these providers may use your data, or a homeowner's data, for their own purposes — they only process it to deliver the product to you.

Text messages (SMS)

Some parts of the product send text messages — lead alerts to you, and review requests to the customers you upload. We only text a phone number when the person it belongs to has agreed to it.

Message frequency varies. Message and data rates may apply. Reply STOP to cancel or HELP for help. Wireless carriers are not liable for delayed or undelivered messages.

Text messaging opt-in data and consent will not be shared with third parties or affiliates for any purpose. All the above categories exclude text messaging originator opt-in data and consent; this information won't be shared with any third parties.

How long we keep it

We keep your account and site data for as long as your account is active. Homeowner lead data is kept as part of your account's records so you can look it up later, and is deleted along with your account.

Deleting your data

Email [email protected] from your account's email address and we'll delete your account, your sites, and the lead data tied to them.

Changes to this policy

ShowFirst is in early access and this policy may change as the product does. We'll update the date at the top of this page whenever it does.

Questions

Email [email protected], or write to Feedback Footprint LLC, 8734 54th Ave E, Bradenton, FL 34211.